ABOUT MPB

A boutique practice for
partnerships that matter.

OUR STORY

MPB Licensing was founded on a simple observation: the most interesting growth at the intersection of games, tech and entertainment rarely happens by accident.

It is structured deliberately, patiently, by people who have done this before. Our work is to find that structure for brands, IP owners, studios and platforms, and to shape it into partnerships that compound over time.

We have spent 20+ years inside this ecosystem. We know which doors open, which deals hold up, and which opportunities only become visible to people already in the room.

How We Work

01

Senior-led, always

No junior hand-offs. Every relationship is owned end-to-end by senior strategists with deal-making experience.

02

Strategy before introductions

We analyse audience fit, platform relevance and commercial structure before opening a door. The right meeting is worth more than ten generic ones.

03

Partnership-first economics

We design deals where both sides win over the long term — not transactions optimised for a single quarter.

04

Boutique by design

A small portfolio of clients at any one time. Focus is a competitive advantage, not a constraint.

We do not simply broker introductions. We structure opportunities that build long-term commercial value.

Michelle Perez Barruos, Founder

Let's discuss what's possible.